AI FOR MEDIA WORKSHOP

The Department of Journalism and Mass Communication at M.E.S Kalladi College organized a skill development programme titled “AI for Digital Readiness & Advancement” on 9th December 2025 at the Satyajit Ray Audio Visual Theatre. The programme aimed to equip students with practical knowledge of artificial intelligence and its growing relevance in media and communication.The session was inaugurated by the Principal, Dr. Rajeesh C, who emphasized the importance of adopting AI technologies in academics and professional practices. The Head of the Department, Ms. Nashariya K, welcomed the gathering and introduced the resource person.The resource person, Habeeb Rahman Y P, delivered an engaging session focusing on the role of AI in modern media. He explained how AI is transforming journalism through automated news writing, data journalism, audience analytics, and content personalization. He also highlighted ethical concerns such as misinformation, deepfakes, and responsible AI usage.A key highlight of the session was the practical introduction to AI tools for media production. The speaker demonstrated tools for creating videos and images using artificial intelligence, including platforms like Runway ML, Canva, and DALL·E. Students were introduced to prompt-based content creation, enabling them to generate visuals, edit videos, and enhance storytelling efficiently.